• Kris Pepper

Know the Answer Before the Question

New business concepts demand a lot of thought and brainstorming.


For example, you come up with a great new promotion for your retail store. You’ve thought it through, marketed to your audience, advertised in the paper, and rolled it out. And, what happens when your first customer inquires about it? Right out of the gate there's a nuance, loophole, or situation you had not considered. Now you have to figure things out fast!


It’s critical to thoroughly analyze your game plan beforehand: “What if...?” “How will we do that?” “Are there any exceptions?” “Will a customer want to ___ “(fill in the blank).


Know the answer before the question.

23 views

Recent Posts

See All

The Small Things

We are not the first generation to undergo challenging times, and we won’t be the last. Anne Frank wrote, “no one has ever become poor by giving.” This, written by a 13-year-old who had to hide in an

Do Something That Scares You

Eleanor Roosevelt said, “Do one thing every day that scares you.” I don’t think she was referring to skydiving or undersea exploration. My guess is that she was talking about objectives that you may c

Cooking with Gas

“More smiling, less worrying. More compassion, less judgment. More blessed, less stressed. More love, less hate.” ― Roy T. Bennett, The Light in the Heart Are you having a good day? You are! Imagine y

Create...communicate...

connect

Finish Line Marketing

Wyckoff, NJ

  • Black LinkedIn Icon
  • Black Facebook Icon
  • Black Twitter Icon
  • Black Instagram Icon